The Paley Center for Media Announces Exclusive Media Sponsorship with Yahoo
Thursday, October 9, 2014
NEW YORK, NY October 9, 2014—The Paley Center for Media today announced a new sponsorship with Yahoo for the Paley Center’s best-in-class entertainment programming for PaleyFest NY 2014 and throughout 2015, aligning one of the most powerful digital platforms with the cultural, creative, and social leader in television, radio, and emerging media. Yahoo will exclusively live stream Paley entertainment programs in addition to offering video on demand (VOD) content after each event.
In addition to the aforementioned content rights, Yahoo will be the Official Media Sponsor of this year’s PaleyFest NY and next year’s PaleyFest LA, PaleyFest Fall TV Previews, PaleyFest NY and twenty-four, one-night only PaleyLive events in New York and Los Angeles throughout 2015. At these events, Yahoo will roll out a special “purple carpet,” host a dedicated interview set, and have extensive branding and hospitality.
“We’re thrilled to announce a sponsorship of this magnitude, bringing together the Paley Center’s unparalleled creative content with a world-class distribution partner such as Yahoo,” said Maureen J. Reidy, president & CEO of The Paley Center for Media. “Yahoo’s sponsorship will help the Paley Center greatly expand the reach of our premium entertainment events with a like-minded brand that continues to grow in an evolving media landscape.”
Yahoo’s live streaming of Paley Center events will kick off with the much-anticipated PaleyFest NY:
October 11: The Walking Dead— 7pm EST event, 7:10pm EST live stream
October 12: Archer— 2pm EST event, 2:30pm EST live stream
October 13: Law & Order: SVU— 7pm EST event, 7:45pm EST live stream
October 15: Bob’s Burgers— 7pm EST event, 7:30pm EST live stream
October 16: The Wire Reunion — 7pm EST event, 7:15pm EST live stream
October 18: Blue Bloods— 3:30pm EST event, 4:15pm EST live stream
October 18: Gotham— 6pm EST event, 6:45pm EST live stream
October 18: Hannibal— 8:30pm EST event, 8:45pm EST live stream
October 19: Marvel’s Agents of S.H.I.E.L.D— 4pm EST event, 4:45pm EST live stream
*Watch the Paley Center live stream on Yahoo HERE*
Live streaming on Yahoo can also be accessed through Paley App and Yahoo Screen App.
For more information on tickets, live streaming on Yahoo, and to download Paley App, please visit paleyfest.org.
About The Paley Center for Media:
The Paley Center for Media, with locations in New York and Los Angeles, leads the discussion about the cultural, creative, and social significance of television, radio, and emerging platforms for the professional community and media-interested public. Drawing upon its curatorial expertise, an international collection, and close relationships with the leaders of the media community, the Paley Center examines the intersections between media and society. The general public can access the collection and participate in programs that explore and celebrate the creativity, the innovations, the personalities, and the leaders who are shaping media. Through the global programs of its Media Council and International Council, the Paley Center also serves as a neutral setting where media professionals can engage in discussion and debate about the evolving media landscape. Previously known as The Museum of Television & Radio, the Paley Center was founded in 1975 by William S. Paley, a pioneering innovator in the industry. For more information, please visit www.paleycenter.org.
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