LEE JEANS: TWISTER {ADWEEK: BEST SPOTS OF OCTOBER
1998}

Summary

In this commercial for Lee Jeans, a family hunkers down in a shelter as a tornado passes over them. The daughter realizes that she left her cat outside and Buddy Lee goes out in the storm to find the beloved cat. While Buddy Lee is outside braving the elements, the family hears the cat's meow inside the shelter. The next day, Buddy Lee is found sticking through a tree leaving people to admire the condition of his jeans. Slogan (supered): "Lee dungarees: Can't bust 'em."

Details

• NETWORK: N/A
• DATE: 1998/09/xx
• RUNNING TIME: 0:00:30
• COLOR/B&W: Color
• CATALOG ID: AT:55122.013
• GENRE: N/A
• SUBJECT HEADING: N/A
• SERIES RUN: N/A
• COMMERCIALS: N/A

CREDITS

• Satellite … Production Statement
• Spot Welders … Editing Company
• Elias Music … Music Production Company
• Monika Prince … Producer
• Spike Jonze … Director
• Harvey Marco … Creative Director
• Peter McHugh … Creative Director
• Greg Hahn … Copywriter
• Andy Azula … Art Director
• Eric Zumbrunnen … Editor