
LITTLE CAESARS PIZZA: ORIGAMI {CLIO AWARDS, 1989}
Summary
In this commercial for Little Caesars, a man at a rival pizza chain asks if it's true that he gets two pizzas for the price of one. "Don't think of it as one pizza," says the sales clerk. "Think of it as one pizza and one box." When the man asks what he can do with a pizza box, the clerk explains that they're good for the Japanese art of paper-folding known as origami. He proceeds to demonstrate by folding the box into the shape of a pterodactyl. Slogan (supered): "Little Caesars. Pizza pizza." This commercial is a duplicate of AT:28905.032.
Details
- NETWORK: N/A
- DATE: 1988
- RUNNING TIME: 0:00:30
- COLOR/B&W: Color
- CATALOG ID: AT:31498.021
- GENRE: N/A
- SUBJECT HEADING: N/A
- SERIES RUN: N/A
- COMMERCIALS: N/A
CREDITS
- Story, Piccolo, Guliner (Los Angeles) … Production Statement
- Sheldon Levy … Producer
- Cami Taylor … Producer
- Mark Story … Director
- Cliff Freeman … Creative Director, Copywriter
- Arthur Bijur … Creative Director
- Rick Lemoine … Copywriter
- John Colquhoun … Art Director
- Gary Thieltges … Camera