ZEST SOAP {ADWEEK: BEST SPOTS OF JANUARY 1996}
Summary
In this commercial for Zest soap, an elderly woman and man named Edna and Albert are shown consulting what looks like a home pregnancy test kit. "Oh, Albert, it's changing color," says Edna. "We've got hard water." The announcer goes on to explain that if your soap won't lather well and your skin feels dry after you've showered, you might have hard water. "And then you need Zest," he says. "So call 1-800-HARD WATER for your free Zest test kit." If the test strip changes, he says, "change to Zest." Slogan (in jingle): "You're not fully clean unless you're Zest-fully clean."
Details
- NETWORK: N/A
- DATE: 1996/01/xx
- RUNNING TIME: 0:00:30
- COLOR/B&W: Color
- CATALOG ID: AT:42193.025
- GENRE: N/A
- SUBJECT HEADING: N/A
- SERIES RUN: N/A
- COMMERCIALS: N/A